ZathCO - Redesign & SEO Optimization
Company technology delivering cutting edge solutions across networking, security and digital development. Over the years has parterned with a diverse range of client, including global enterprice like HSBC, respected brands such as KAWAI and Pullman, major corporations like Inalum as well goverment organizations and institutions such BSIP Sumut.
ZathCO need a digital presence that felt profesional and welcoming with service that are clear and easy understand. They also want SEO Optimization and also with design that reflects long term quality rather than chasing design trends.
As a developer my goal wasn't more than just visual refresh, but craft a design feels timeless, high quality, approachable and SEO friendly. The old website was look outdated and not well optimization for search engine.
1. The Challenge
The old website was lacked of clarity and outdated style, it made company feel less approachable and harder to connect. The challnge to create a clean, modern and structurd website that feels timeless.
the main point was:
- How we communicate this all services so audiens can instantly understand
- How we make website modern, minimalist and engaging without overwelming audiens
- How optimize SEO more approachable

2. My Approach
To achive this balance of modernity and timelessness. i focues on there pilars:
- Minimalist & enduring design: A design system built on simplycity white space and balance typography, avoiding overly trendy that age quickly.
- Structured communication: With many service offered, must be reorganized into a clear, digestible flow so audiens immediately understand ZathCO's value.
- Quality foundation: SEO optimization, fast loading speed and responsive architecture, ensuring performance macthes design quality.
- Easy content management: A simpled and to the point dashboard to publish content.
- SEO built in: Custom fields for meta titles, meta keyword, meta description so every content is ready to optimize quickly.
- Role based access: Keep admin has controlled of all content & user.

3. The Solution
- A clean, minimalist design that communicates profesionalism without noise.
- Clear service stucture so audiens can navigate effortless and understand offerings at a glance.
- High performance architecture, ensuring the site runs fast today and is adaptable for the future.
- Custom simple CMS built role based and staright minimal menu on dashboard.
- SEO Optimization for good google search engines
- Optimized for trust & conversion, every page designed with clear layout of storytelling, strong CTA and subtle micro interactions to make experience that feels premium.




4. The Solution
With redesign of landing page now ZathCO more has digital presence that feels future proof. Audiens more smoother, approachable of services, timeless of design, relevant and trustworthy as the brand grows.
Clean design and simple CMS to more faster deliver content to reach new leads and partnership.